Today, 40% of packaging and label printing worldwide is digital, and this figure is projected to grow to 60% in the next decade. Traditional offset and flexographic printing is gradually losing its demand, so we can confidently talk about the rapid trend of transition from analog to digital production.

According to Finat Radar, label purchases are likely to grow by at least 4-6% by the end of 2022, which means that the volume of digital printing on the global market will also increase.

In Ukraine, there is also an outflow from classical technology to digital. Global trends contribute to these changes: accelerated automation, more frequent product finishing, the growth of online print orders, and the development of online stores.

Why an attractive label is important

According to research, a good design and idea attracts interest 46% more often. In addition, the longer people focus on a product, the more likely they are to choose it. Digital printing ensures accurate color reproduction, but the market is no longer surprised by color alone. Customers are increasingly looking to make their products stand out with creative design, and numbers also help with this task.

What is the defining trend of change

The market is definitely affected by the growing share of e-commerce, personalization for each client, and the variety of design versions that we have already mentioned above. And also – high speed of processes. Rapid printing is the best option if you need a print run for yesterday.

Advantages of the equipment

The production facilities of Ribbon Yua LLC are equipped with Konica Minolta equipment, a company that in 2020 was ranked second in Western Europe in terms of supplying professional machines.

Thanks to professional equipment with state-of-the-art software, we get unsurpassed image quality and excellent image stability. This allows us to confidently take on the challenges that the market is putting in front of us today.

Other advantages of digital production include faster production of printed materials, shorter runs, greater flexibility, higher productivity, overprinting, etc.

How to order digital printing

To order digital printing from RIBBON UA, all you need to do is contact our specialists and create a technical specification. We will find the best solution for your business in a timely and efficient manner.